Here’s a MedSpan Research tip!

July 2, 2015 at 2:13 PM Leave a comment


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Clinical pharmacists are a good deal for drug companies’ market research. Consider clinical pharmacists as respondents when needing clinical insights regarding a new drug. Remember that health plan and some hospital-based clinical pharmacists specialize by drug class. Other hospital-based clinical pharmacists specialize by patient care unit (e.g., emergency department, ICU).

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Entry filed under: branded drugs, clinical pharmacists, cost of healthcare, emergency department, Generic Drugs, healthcare costs, Healthcare Economics, Healthcare innovation, Healthcare marketing, Healthcare Policy, Healthcare Reform, hospitals, Niche marketing. Tags: , , , , , , , , , , , , , , .

Medspan’s Tri-Weekly Newsletter–See What We Have Learned and You Should Know MedSpan Research’s Managed Markets Perspectives

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