Posts filed under ‘managed care’

Payer 101: The respondents you need for your payer market research study


At MedSpan Research, we’re proud of the expertise we’ve gained over the past 17 years in an important but not well understood sector of the healthcare industry: payers. Today, we’ll continue with the Payer 101 series that we started in September by covering the key types of payer respondents to include in your next payer market research study.

To recap, the term ‘payer’ is broadly defined as any entity that reimburses the use of healthcare services or products. The term commonly refers to health insurance companies (otherwise known as health plans) as a whole, or to a key decision-maker at a health plan, such as a medical director. In the first post in our Payer 101 series, we focused on the former definition. In this second part of our series, we’ll go into more detail about the latter.

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Continue Reading October 12, 2015 at 4:02 PM 1 comment

Payer 101: Three things every healthcare market researcher should know


How much do you know about the U.S. health insurance landscape?

In this post, we’ll discuss three basic aspects of U.S. health plan payers: type, geography, and size. Understanding these aspects will help you design a study sample that is representative of your market.

Continue Reading July 29, 2015 at 4:07 PM 2 comments

Managed Care Musings-Tips for better payer research


Managed Care Musings-Tips for better payer research

Continue Reading July 21, 2015 at 12:33 PM Leave a comment


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