Posts filed under ‘Uncategorized’

Integrated Delivery Networks and Standardization

Over the past few months, MedSpan Research has conducted multiple studies with various hospital personnel. Across the different types of research, a key theme emerged: the number of integrated delivery networks (IDNs) and hospital systems are increasing, impacting the purchasing process and standardization decisions. In this post, we’ll provide a brief background of IDNs and explain how they are changing the hospital purchasing process.

Continue Reading August 10, 2015 at 1:52 PM Leave a comment

Applying Mental Health Parity in 2014

This week we’ll take a closer look at the November 2013 final ruling of the Mental Health Parity Act which becomes effective this month. While the Act is not new, these guidelines will decisively affect how it is implemented throughout the country.

Continue Reading January 21, 2014 at 11:59 AM Leave a comment

Drug Utilization Management Trends in ACOs

In today’s post we share a research study that MedSpan conducted on how Accountable Care Organizations (ACOs) will impact the way drug therapies are prescribed and used. This quantitative study about drug utilization management provides insight into information and trends that drug companies can then use to modify their marketing programs and messages.

Continue Reading November 14, 2013 at 8:00 AM Leave a comment

Case Study: Crossing the Hospital-Alternate Site Continuum

This study demonstrates how one of our clients was able gain information on how to improve their marketing strategy for a product in order to retain customers as they moved from the hospital to an alternate site of care.

Continue Reading October 30, 2012 at 10:03 AM 1 comment

Differentiating a Core Hospital-based Therapy

In this case study we examine which product characteristics are most influential towards brand selection for our client’s product and which enhancements could drive brand preference towards their product.

Continue Reading September 24, 2012 at 2:43 PM 1 comment

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