Reference Pricing — Coming soon to a health plan near you?

There is great interest in reference pricing in the US for select medical procedures and branded drugs. While only 10% of mid-sized and large employers are utilizing reference pricing, more than 2/3 of employers have an interest in this payment technique. If it takes hold, there is a potential impact on utilization, revenue and quality of care that manufacturers will need to address.

Gene therapy — The price is right?

The introduction of the first gene therapy presents challenges for payers. These costly therapies will require new approaches in terms of pricing benchmarks and reimbursement methodologies.

Perceptions into the Recent Hospital Billing Data Release

The release of hospital transparency data shows large differences in pricing for common procedures among local hospitals. How will hospitals respond to this data? Read on to consider our thoughts:

Simplicity is Best!

Sometimes, the simplest change to a product’s features can deliver outstanding returns. Our client’s product category is widely used and has been for decades, innovation can be challenging. However, changing the color of a component of their product and wowed their customers.

Pricing Study for a Novel Medical Device

In this study, we were able to provide valuable insights to a start-up medical device manufacturer to help them decide what price premium to charge for their first product.